Using Google Earth to Encourage Travel

July 7, 2008 | Email This Post Email This Post | Print This Post Print This Post

South African Tourism is using Google Earth to hopefully boost travel to the country…

Google Earth seems to get more useful by the day, and now you can plan more than just your next pool party using the free software.

South African Tourism worked with Google to develop a special batch of layers to hype the country. You can fly in over cultural sites and historic landmarks or click over to the nature and safari info to plan a wildlife-focused trip.

And of course all the locations for the 2010 World Cup are highlighted as well. Speaking of, tickets for the competition go on sale in February 2009, about the time, we’d expect, you’ll start seeing a huge amount of press about visiting South Africa.

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About the author: Jonathan Gosier is a software developer, writer and social entrepreneur. He currently lives in Kampala, Uganda where he incubates and invests in East African entrepreneurs as the CEO of Appfrica Labs. He's also a TED Fellow.
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