LinkedIn Users Prefer Twitter…Over LinkedIn?

This is pretty embarrassing for LinkedIn. Marshall over at ReadWriteWeb writes…

A month-long poll conducted on business social network LinkedIn has uncovered some fascinating numbers concerning social media platforms and brand presence. The biggest surprise was that Twitter was deemed more important to brands than LinkedIn, and the poll was performed on LinkedIn.

With more than 3,600 respondents so far, each well understood in terms of job titles, company size, age and gender – this is a high-quality data set worth paying attention to. The question asked was simply: “What is the most important new platform for brands to master?” Options were Twitter, Facebook, the iPhone, Digg and LinkedIn.

LinkedIn, for me, lost it’s focus when it started chasing Facebook’s app-platform. The apps that are there are only mildly useful and the ones I actually want don’t exist yet. I probably spend less time on the site now than ever before. Also, in the past year, Twitter has brought me far more business than LinkedIn ever has so the people participating in this poll might have a point.