Startups Africa Interviews Zoopy CEO

Jason Elk is the founder of the South African social media site Zoopy. Ismail Dhorat of Startup Africa recently interviewed him following news that Vodacom had recently purchased a 40% stake in the company. Here’s an excerpt where Jason gives some advice to new startups.

Choose your partners carefully, based on an even benefit to both parties. Don’t take the first opportunity that comes along just because you need the money or exposure. Think long-term, set goals and make sure the partner is on the same page strategically. If you have a choice, the bigger brand names obviously add enormous credibility to your venture, but don’t sacrifice everything you’ve worked for just because they’re big and you’re small. If you believe you have value, say so and fight for it.

Read the Whole Interview

Zoopy Company Profile